SaleHoo Review 2021 – Is SaleHoo Legit? Does It Work?

SaleHoo Review

In our SaleHoo review, we are going to provide detailed information about their service to ultimately help you decide if it is something that you should use for sourcing products to sell.

Before we dig into this review of SaleHoo, there is an important question to answer first.

Is dropshipping worth it?

Approximately 22-33% of internet retailers have adopted drop shipping as their primary method of order fulfillment. And, 84% of online sellers find that establishing a drop-ship supplier or wholesaler relationship is the number one roadblock to starting an online business.

So, yes, dropshipping can be worth it.

What is SaleHoo?

SaleHoo is a New Zealand company that was founded back in 2005. It is a “wholesale directory” that connects you with 8,000+ legitimate suppliers and 2.5 million products. SaleHoo is a “service” and not a direct supplier so they do not sell actual products.

It is an online selling tool that you can use to search for and compare suppliers and products. You can search for products to sell by product name, brand, and category.

While the company is located in New Zealand, a lot of the suppliers in the directory are located in the United States, United Kingdom, Canada, Australia, and China.

Is SaleHoo Legit?

It is really important to understand that SaleHoo is a product sourcing tool for online sellers, and they do not sell actual products.

SaleHoo offers a nice referral program, so there are a lot of SaleHoo reviews that you can read on the web. We have read them all, and we can tell you that some hype up the product while others feel the service is a scam. We can tell you that SaleHoo is far from being the best tool for sourcing products, but it is definitely a legit service that you can use to find products to sell.

How do I know? I used SaleHoo since 2013 prior to heading into a different business direction (e.g. launching this site to help others with ecommerce).

SaleHoo gives you the opportunity to become your own boss and set your own hours, which is something that a lot of us are looking to do. While the dropshipping business model has changed over the years, you can still make a substantial amount of money using this system. Whether you want to be your own boss or are just looking to add an extra income flow to support your family, I feel that it is possible, but it will not be easy.

As a real SaleHoo customer, I can tell you that SaleHoo is not a scam. It offers a real product at a recurring cost of $67 a year.

In addition, SaleHoo has been featured on MSN, Forbes, CNBC, and Inc.

I wish that I had the necessary resources to tell you that SaleHoo will work for you, but that is just not possible. The only way to find out is to sign up for the service and decide if it is worth the cost.

What Others are Saying About SaleHoo?

I took a few hours to read other SaleHoo reviews and complaints found on the internet. After reading these reviews, SaleHoo has mixed views – both positive and negative.

Here are some of the positive SaleHoo reviews:

SaleHoo reviews

And, here are the bad SaleHoo reviews:

Carolyn Gaza states: “They try to help but couldn’t find me any drop shipper that deals with name brand unlocked cell phones can be depressing after a while.” (Commenter on Best Company)

Selfless Marketer states: “I have used and do not think much of it. It’s very difficult to find products that you can make much of a profit with.” (Commenter on Warrior forum)

Carol Smith states: “I can say that I tried out Salehoo for a while and was not impressed. I was attempting to find products to resell on eBay. I looked for weeks without finding much at all. I would not recommend it if your plan is to sell on eBay.” (Commenter on Warrior forum)

How Does SaleHoo Work?

After you sign up and set up your account, you can immediately begin searching for products that you are interested in selling. When you find a product that you want to sell or a supplier that you are willing to work with, contact the supplier directly to place an order. Every supplier page includes vital information such as estimated shipping time-frames, minimum order amounts, etc.

It is extremely important to decide whether you want to drop ship products directly to your customer or purchase the products in bulk or wholesale and ship them yourself.

Here are how the two methods work:

Drop-Shipping – You sell the item first and then place the order with whatever supplier you are working with. The supplier ships the item directly to your customer. You do not see or handle the product with this method.

Bulk/Wholesale – You purchase the products upfront from a supplier. The supplier then ships the item to your home or warehouse. You sell the item online and ship the item directly to your customer. This method is more complex but tends to yield much higher profit margins.


Is SaleHoo Safe?

Every supplier that is listed in SaleHoo’s directory undergoes a strict verification process, which eliminates fraudulent activity and Chinese counterfeiters. This ensures that the supplier is an actual company, selling authentic products.

Also, SaleHoo’s directory shows a Better Business Bureau (BBB) rating for each US supplier. The BBB is a nonprofit organization that keeps businesses in check and takes legal action against businesses that conduct illegal and unethical business practices.

Can I Make Money With SaleHoo?

If you are still here reading our SaleHoo review, you are probably eager to see whether you can actually make money using their service.

The answer can be yes or no.

It depends on the amount of effort you put into it. Research, research, and RESEARCH.

There is an increase in the number of consumers that shop online, which benefits those that sell online. There is a high level of competition, and the market is over-saturated with thousands of sellers selling the same products. That does not mean that you cannot grab a chunk of the market share for yourself.

That is where a service like SaleHoo comes into play for those that have a hard time finding products to sell. SaleHoo offers millions of products that you can sell. They give you tools for checking competition insights and other market analysis tools.

Nobody can tell or predict how much money you can actually make because profit margins vary by factors like the product and niche selection, and competition levels.

You can take a look at the image below for some sample profit margins that you can expect to find on SaleHoo:

The profit margins above do not have any fees factored in (e.g. eBay or Amazon fees, dropshipping fees, payment processing fees, etc.).

Google AdWords (a free Google tool) is an excellent tool to do your research and see competition levels and other key statistics.

How Fast Can I Start Selling?

After you create your SaleHoo account, you can start working with suppliers immediately. The drop shippers do not require you to make an initial investment (e.g. no need to buy in bulk, the minimum order quantity is a single unit). In addition, over 80% of suppliers sell internationally.

How Much Does SaleHoo Cost?

At the time of writing this SaleHoo review, there are two plans available:

  • $67 per year (access to SaleHoo for one full year, requires renewal every year).
  • One-time fee of $127 for lifetime access (most popular choice).

Both of the plans above give you access to 2.5 million products and 8,000 suppliers that are all listed in the directory. Other than the cost, there are no differences.  

After you purchase the membership, you get access to their supplier directory, market research labs, members forum, and personal support via email.

You can pay for the membership using any major credit card and PayPal. There is a 60-day money-back guarantee where you will be able to receive a full refund if SaleHoo does not live up to your expectations.

Can I Cancel My SaleHoo Account?

Yes – you have 60 days to cancel your membership and receive a full refund. You will not be able to request a refund once the 60 days have passed. To cancel your account, send an email to with your receipt number. You can also call them directly at 1-888-881-8703.

How to Get the Best Results With SaleHoo?

I want this SaleHoo review to be the most detailed, go-to article that everyone reads to answer all of the uncertainties about SaleHoo. That is why we are going to share some tips that we use to get the best results with SaleHoo.

First, you need to familiarize yourself with how dropshipping works (e.g. calculate your anticipated fees) prior to ordering products. Our advice is to go through all of the guides in their seller training center so that you can familiarize yourself with how things work on the SaleHoo end.

Write down your product ideas and the suppliers that you want to work with. The general rule is to find at least two to three suppliers for every product that you want to sell and compare the costs.

After you narrow your search down, try to see what other users think by posting questions and asking for feedback in ecommerce forums.

I cannot stress this last part enough: just because John Doe is having success selling video games does not mean that you will have the same results. You are interested in this business so that you can make money, so differentiate yourself from other sellers and do YOUR OWN THING. Once you are 100% sure that you are ready, list your products and make as many sales as you can (marketing, marketing, marketing).

SaleHoo Support and Resources

Their customer support department is available via phone, email, Twitter, and live chat. The live chat support is available Monday to Friday from 9 a.m. to 1:30 a.m. You can reach them via phone by calling 1-888.881-8703.

SaleHoo offers helpful resources such as the popular market research lab, seller training center, community forum, and an ecommerce blog that is dedicated to helping you sell online.

Due to the nature of the service and the number of available resources, you will not need to contact the support department on many occasions. We have contacted their support team about three times thus far.

For instance, I was interested in selling RC cars. So, I contacted their support department for some additional assistance. The support representative recommended multiple suppliers and provided helpful information on ways of increasing sales, which is beneficial for any type of business model, not just drop shipping.

SaleHoo Pros

  • Full access to their wholesale directory that offers 2.5 million products and a little over 8,000 verified suppliers.
  • With the exception of the membership fee, there are no start-up costs (inventory is not purchased upfront).
  • Every supplier that is listed in the directory undergoes a strict verification process, which eliminates Chinese counterfeiters and fraudulent suppliers.
  • The 60-day money back guarantee protects your purchase in the event that you are not pleased with SaleHoo.
  • Easy to find products to sell and suppliers to work with.

SaleHoo Cons

  • Location-based searching capabilities are missing (e.g. no search option for finding suppliers in specific locations – US, Canada, UK, etc.).
  • Certain products are overpriced and cheaper on eBay and Amazon.
  • You are paying $67 (or $127 for lifetime membership) a year for a list of suppliers that you can ultimately find on your own.

Frequently Asked Questions

Who is SaleHoo for?

Anyone that is selling products online or in-person.

Where can I find SaleHoo coupons?

As of right now, there are no SaleHoo coupons available. Anyone that advertises a SaleHoo coupon is probably getting you to click on their affiliate link.

Is SaleHoo worth it?

Yes, if you are able to find any value out of it. The best way to find out is to try the service.

Are there any SaleHoo alternatives to try?

As mentioned above, Worldwide Brands is the best alternative to SaleHoo. Again, you can take a look at our Worldwide Brands Review to see how it stacks up.

SaleHoo Review – Summary

In short, SaleHoo is as good as you make it out to be. An excellent choice for beginners that are just starting out and do not want to risk losing a lot of money. Their service is one of the better alternatives to importing from Chinese suppliers that you do not know or trust.

A service like SaleHoo allows you to shift more of your focus on other aspects of your business instead of wasting precious time looking for products to sell. SaleHoo is a good investment that usually pays for itself fairly quickly.  

Do I recommend SaleHoo?

If you do not mind paying for a wholesale directory, I recommend giving SaleHoo a shot. If everything else fails, you will at least have the opportunity to get your feet wet and build business contacts and relationships with suppliers.

A service like SaleHoo is not recommended for those that are comfortable finding suppliers on their own, have a larger budget, and sell most the third-party marketplaces such as Amazon and eBay.

You should use SaleHoo only if:

  • You want a drop shipping business with the option to buy products in bulk.
  • You do not have enough time to search for suppliers on your own.
  • You cannot find products to sell.
  • You plan on selling on an online store rather than a third-party marketplace (e.g. eBay, Amazon, etc.).
  • You know how to research the market.

You should not use SaleHoo if:

  • You do not want to pay for a membership.
  • You sell mostly on marketplaces such as eBay and Amazon.
  • You do not feel comfortable running a drop shipping business.
  • You want to sell popular products that many other sellers are selling right now.
  • You are still skeptical about SaleHoo and how it works.

How to begin with SaleHoo?

To sign up for SaleHoo, click on the red “Get Started” button, pick a plan, and sign up. You have the option to pay via credit card and PayPal. There is also a 60-day money-back guarantee, should you not find the service satisfying.

Click here to visit SaleHoo to get started.

Popular on Ecommerce Sprout:

20 thoughts on “SaleHoo Review 2021 – Is SaleHoo Legit? Does It Work?”

  1. You state that you should not use SaleHoo if you want to sell most of your products on ebay or Amazon. My guess is because the margins are not high enough after paying for fees on third party market places. Is that correct? And how are companies like worldwide brands different that could make it worth selling on ebay or Amazon?

    1. Matt:

      That is correct. The fees associated with those marketplaces will eat away most of your profits, especially on eBay where you have to pay PayPal fees as well.

      Worldwide Brands is not any different, if you solely sell on similar marketplaces.

    1. Roy:

      I would probably not recommend any drop shipping service for solely eBay and Amazon sellers mainly because of the two reasons:

      1. eBay and Amazon charge high commission / final value fees that will make it nearly impossible to obtain any profit.
      2. The competition level on these marketplaces is out of control, and you will not stand a chance as a lot of sellers are selling counterfeit products.

      You can always buy products in bulk from either SaleHoo or Worldwide Brands. Or, if you prefer the drop shipping method, I would recommend opening your own online store and combine that with selling on eBay and Amazon.

  2. Is it still worth to sell on ebay and amazon?
    Making online store seems hard to attract people to it, so what the solution?

    1. Hadi:

      Selling on eBay and Amazon are both fairly profitable venues if you have products to sell. The downside of both marketplaces is that there are numerous sellers (Chinese and USA counterfeiters) that sell products for cheap, so it will be difficult to compete with them.

      Creating an online store may seem difficult at first, but it is the best alternative to selling on third party marketplaces. Attracting customers is easy, if you have the right products to sell. You would also need to invest some time and money into the marketing, in order to attract customers.

      1. I think the hardest part is the marketing part. You will have to learn Facebook Ads etc and the cost is not small. In fact, the most costly part of opening your own online store is the marketing costs. Which is why there is a reason people still sells on ebay/amazon as there is guaranteed traffic without the marketing cost, despite the cut-throat profit margins.

  3. If you get a high volume of sales, do you have to manually place each order on Salehoo? That seems like a pain in the rear.

    1. Jared:

      That is a pain in the rear for large scale businesses. However, certain suppliers may have a method to automate the process. Unfortunately, you would have to make contact with the supplier and request more information. I would imagine this would be implemented easier on an online store than compared to third party marketplaces (e.g. Amazon and eBay).

  4. Hi there,
    Your article is really helpful. But i want to ask something. Do you have your own web store? I want to run dropshipping business using shopify which is automatically running. Can salehoo integrate with shopify? If not,can you give me solution to run web store automatically using salehoo? Maybe some suggestion about third party. Thank you.

    1. Rara:

      Shopify does not integrate with SaleHoo for drop shipping for automatic order fulfillment. So, you would have to do everything manually. Shopify, and most other ecommerce platforms, have integration with specific sales channels that you would have to look at for automatic order fulfillment. For example, Shopify has a full integration with Oberlo drop shipping services.

  5. Hi,
    Thank you for this article which is very helpful to understand the pros and cons of Salehoo and similar drop-shipper websites.
    I’m just at the beginning, trying to start a drop-shipping business. As mentioned in the comments here, having an online store is more flexible and you can control your margins without paying 3rd party commissions.

    However, at least from my experience, marketing costs/efforts can be major if you compare it to eBay or Amazon, since:
    a. If you do SEO for organic traffic, it takes a very long time until you start seeing significant traffic to your website (you need to spend a lot of time (and maybe money) to provide free content through articles, blogs etc.)
    b. If you do paid campaigns at Google, FB, Instagram etc., the prices for the CPC/CPA, struggling with creating and managing campaigns, and the fact that you burn your money in many cases if the user acquisition cost is high – it loses the drop-shipping idea of not going into a large investment before you see you chose the correct product to sell.

    Selling on eBay (correct me if I’m wrong please) cost you 10% of selling price + 3.5-4.2% Paypal fee for processing the payments which leads to ~14% of your sell. If you have an online store, you still need to pay for a payment gateway processor – which is around 2% at least.

    To summarize, my research (and using this great article) conclusion is that selling on eBay comparing to creating an online store from scratch would be a better option for beginners, at least until you see you have reliable suppliers and you sell the right products which are profitable.

    Would be great to know your thoughts about my conclusion which will probably help to other beginners as well.


    1. Kfirz:

      Selling on eBay, Amazon, or any other third-party marketplace has its advantages. For example, these marketplaces already have millions of shoppers and they do all of the advertising for you. So, in a sense, you do not have to worry about getting visitors.

      However, all of this comes at a much higher cost (or commission). And when you are selling products with lower profit margins, that becomes a problem.

      As for selling on an online store, it also has its benefits. For instance, the costs are much lower because you do not pay commissions fees. Obviously you still have to pay PayPal and/or credit card fees. You also have to pay for the online store builder (e.g. Shopify) and advertising.

      At the end of the day, it is definitely cheaper to sell on an online store than on eBay or Amazon. However, you have to be more involved in an online store as you are responsible for advertising.

      Here is an easy-to-follow guide on how to create an online store with Shopify.

      I do agree with you, marketplaces such as eBay are a perfect start for beginners.

      I hope that helps!

  6. Yes, I think that eBay (specifically, as it is working a bit different from Amazon) can be a good start.
    Having an online shop has its advantages as you mentioned, but for people who don’t want to mess around with SEO and want to see first they understood the concept of drop-shipping, third parties marketplaces can fit.

    I think the next main challenges are:
    1. Find the right products to sell, which I find quite difficult. Do you have any article to recommend how can I come up with Ideas for products? What are the steps for a good market research? I read a few articles, but most of them just using Google Trends/Adwords – but how to have the idea for the product? 🙂

    2. After you have the right product, you need to find a reliable supplier. Would you recommend to use Saleshoo?
    Obviously, you can search your own for suppliers in Aliexpress, over the internet, or maybe next to where you live by negotiating with retailers to offer wholesale prices.
    However, what I liked with Saleshoo is that they do a strict validation to the suppliers. A bad supplier can be a disaster if it will lead to a bad reputation on your eBay store. The cost is a one time for a year, not too expensive if the results is to have reliable suppliers you are working with.

    Would love to hear your thoughts about 1. and 2.

    1. 1. I would be very careful with reading articles online as very few people will actually tell you the truth. Have you considered looking at a niche or category that you are interested in? You would know the products well in that scenario. Google AdWords is an excellent tool but only once you find the products that you want to sell.

      2. SaleHoo is actually a great choice even if you do not have a product in mind. Their databases is filled with millions of products, so I am sure you would find something that interests you. Worldwide Brands is another service that you can look at.

      Whatever you decide to do here, I would recommend factoring in all of the possible fees before you start listing items on marketplaces such as eBay. I found it very difficult to net a decent profit. The competition on marketplaces is extremely high.

      Good luck to you!

Leave a Comment

Thanks for choosing to leave a comment. Please keep in mind that all comments are moderated according to our comment policy, and your email address will not be published. Please Do not use keywords in the name field. Let's have a personal and meaningful conversation.

Pin It on Pinterest

Share This
Scroll to Top